Food History

I received some new teaching toys in the mail today. There’s a company in England that specialises in making little packs of reproduction ephemera. I bought these packs because they fit what we’re doing on Thursday night, and they arrived just in time. One of the topics for Thursday’s class is food during the Blitz and my students being able to handle reproduction ration books will help bring that aspect of the past to life.

In fact, ephemera is wonderfully evocative. I did a post a while back on a leaflet advertising Dr Morse’s Indian Root Pills, and meant to write more, but life got in the way (as it does). And I’ve given you another variety of ephemera - think of how nostalgic some folks become when they see the favourite wrappers from their childhood.

I can’t introduce you to my wartime ephemera, because I want some surprises for Thursday’s class and how can it be a surprise if you’ve read it on your teacher’s blog two days before? Instead, I’ll talk about the tea leaflet in the Fifties pack, because it takes me back to my childhood. I wasn’t alive in the fifties, of course, but the habit of cutting coupons from tea and carefully saving them for gifts is definitely something I remember from my childhood. I don’t remember us every cashing those coupons in, but we must have. We were forever cutting them out, anyhow.

The facsimile leaflet I have in front of me is for Black and Green’s Golden Tips tea catalogue from 1954-55. It has a few drawings of jewellery on the back flap, but otherwise is just a list (with headings) of what can be got and for how many labels.

Let me give you some food-related examples:

A tee strainer will set you back 14 labels and a bun tin 21. You could exchange 31 for a good quality tea towel and 47 for three dessert spoons of solid nickel. If your life is incomplete without an aluminium porringer (2 pint size, best quality) then you need to drink 63 labels worth of tea, while you could get tannin poisoning if you drink enough (176 labels worth!) for three aluminium saucepans with lids. At the lowest end of the scale is a kitchen swab, which only needs 6 labels. I want the bun tin. Maybe I should get a half a dozen friends a-drinking while I build my time machine.

There’s a blog devoted to ephemera, if your appetite is whetted. It’s called Ephemera and covers a lot of the stuff of daily life that fades from our sight so quickly. Maybe Marty (whose blog it is) has a leaflet with a picture of that desirable bun tin on it?